Data & facts
Would you like to see all important details on airport promotions, summarised at a glance? Discover the most important details here!
Data & facts on promotions at the airport
- 430 million passengers pass through young promotion airports every year
- Plus people bringing or collecting family and friends, visitors, and also the airport staff
- In Germany 57% of these are business travellers
- In Austria 52% of passengers are travelling for work reasons
- In Spain 59% are private travellers
- A traveller spends an average of 150 minutes at the airport
- At airports you encounter target groups with above-average income who are in the mood for shopping
- 30% of all travellers have a monthly net income of 4,000 euros and more
- Another 21% earn between 3,000 and 4,000 euros per month
- There is no better place to find such a concentrated group of decision-makers, executives and the self-employed than in the business and VIP lounges operated by the airlines
- While they are waiting in the security area, travellers are feeling elated
- Airports are fascinating, vibrant places and they offer an exclusive ambience for the presentation of brands and products